GREEPHOS

Greephos emerged from a journey that began in Athens and found its way to the vibrant streets of Zürich. Rooted in a love for nature, art, and the mysteries of life, Greephos embodies the essence of its name - a riddle waiting to be unraveled, a question begging for exploration. Inspired by the Greek notion of untangling enigmas, Greephos represents a commitment to out-of-the-box thinking and creative problem-solving.

Sector: Commerce
Location: Zürich

DESIGN APPROACH
Drawing inspiration from the myth of Ariadne’s thread, our design journey for Greephos embarked on a quest for playful sophistication and contemporary allure. Like Theseus navigating the labyrinth with Ariadne’s guiding thread, we crafted a visual identity that leads audiences through the intricate paths of Greephos’ narrative. Our designs, imbued with a sense of luxury and whimsy, invite consumers to unravel the mysteries of the brand and discover the light within.

CREATIVE & ART DIRECTION
Yan Petris, Ann Tribali

PHOTOGRAPHY
Ioannis Siamanis

TYPEFACES
Kaftan Serif by Victor Bartis

PRODUCTION
Greephos garments are proudly produced by Greephos in Como, Italy, renowned for its exquisite craftsmanship and rich textile heritage.

SERVICES
Creative Direction
Naming
Branding
Packaging
Website Direction

A PROJECT BY YAN

A PROJECT BY YAN

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